A Social Media Guide to Peer-to-Peer Fundraising


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If you read the blogs and the news, you might think that using social media to improve peer-to-peer fundraising is a relatively new idea. But really, peer-to-peer fundraising is and has always been “social.” It’s just the medium that is changing.

Download our guide to learn how top organizations are employing these three key strategies for using social media to raise more money:

  • Broadcasting content to strengthen participant
  • Empowering participants to improve results
  • Using behavioral intelligence to drive innovation