End-of-Year Fundraising

Infuse New Elements Into Your 2020 EOY Campaign

Given the challenges that we’ve experienced this year, it’s a good idea to think creatively about expanding your 2020 end-of-year fundraising program in order to maximize fundraising. If you need ideas, resources or just some inspiration, look no further!

In our new End-of-Year Fundraising Video Series, Charity Dynamics Principal Consultant Tara Mermis offers her advice, tips and recommendations to help your organization get the most out of your 2020 EOY campaign.

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Donor Advised Funds: The Perfect Plan for a Rainy Day (or a Global Pandemic)


Tara takes a look at donor-advised funds — what they are, how to use them, how they benefit donors and organizations alike — and why they are one of her top recommendations for maximizing EOY fundraising.

3 Tips to Help Optimize Your Content


Given the fundraising challenges organizations have faced in 2020, EOY has taken on even greater importance. Tara offers three tips that can help your organization optimize your content and messaging strategy so you can get your EOY campaign off to a strong start.

3 Tips to Help Optimize Your Content


Given the fundraising challenges organizations have faced in 2020, EOY has taken on even greater importance. Tara offers three tips that can help your organization optimize your content and messaging strategy so you can get your EOY campaign off to a strong start.

Social Ambassadors Are Key!


Discover why investing in a Social Ambassadors program can not only help boost your organization’s fundraising efforts year-round but especially at EOY (think Giving Tuesday!). Tara outlines how your organization can get a Social Ambassadors program up and running today.