Peer-To-Peer Perspectives

A Video Series Highlighting Key Players in P2P Fundraising

DIY Part II: The Changing Landscape of P2P Fundraising


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Year-round engagement. Stronger connection to the organization. More meaningful experience for fundraisers. What do all of these things have in common? It’s what nonprofits are saying about the power of do-it-yourself (DIY) fundraising.

Here at Charity Dynamics, we recently interviewed several industry experts about DIY’s role in the changing landscape of peer-to-peer fundraising for the second of our two videos on DIY. These experts shared a number of insights, including concrete examples of DIY in action for their organizations and how it’s helping drive their engagement in new and exciting ways.

Special thanks to our expert panel!

  • American Foundation for Suicide Prevention – Mike Lamma, Vice President for Development and Field Management
  • Charity Dynamics – Colleen Legge, Principal Consultant
  • Colorectal Cancer Alliance – Jordan Winn, Sr Manager of Individual Giving
  • Covenant House – Colleen Veldt, Director of P2P Fundraising
  • JDRF – Sandra Hijikata, Chief Development Officer
  • P2P Professional Forum – David Hessekiel, President and Founder

Looking for Additional Insights on DIY Fundraising?

 

Colleen Legge, Principal Consultant at Charity Dynamics and resident DIY expert, recently stepped in front of the camera and shared a number of thoughts and recommendations for organizations that are in various stages of DIY fundraising. Watch our bonus clips as Colleen goes into more detail around:

  • Selecting a DIY Fundraising Platform
  • Recommendations for DIY Newcomers
  • Recommendations for Experienced DIY Programs
  • The Current State of DIY Fundraising
  • DIY and the Current Landscape of P2P Fundraising

DIY Part I: DIY Fundraising Is All the Rage!


Over the past several years, Do-It-Yourself (DIY) fundraising has emerged as one of the hottest trends among organizations looking to grow their existing peer-to-peer portfolios. By harnessing the creativity and excitement of their base of supporters, several organizations have been able to identify a new bright spot to boost loyalty and reach for their cause.

In our first of two videos on DIY, several industry experts touch on a number of topics around do-it-yourself fundraising, including 1) why and how DIY has become such a big trend in P2P, 2) lessons learned from existing DIY programs, and 3) strategies for DIY success.

Special thanks to our expert panel!

  • Alzheimer’s Association – Wendy Folk Vizek, Senior Director, Constituent Events
  • American Cancer Society – Maria Clark, Sr. VP of Volunteer Events
  • Charity Dynamics – Colleen Legge, Principal Consultant
  • Colorectal Cancer Alliance – Jordan Winn, Sr Manager of Individual Giving
  • JDRF – Sandra Hijikata, Chief Development Officer
  • National Hemophilia Foundation – Tracy Earll, National Director, Unite for Bleeding Disorders
  • P2P Professional Forum – David Hessekiel, President and Founder
  • Susan G. Komen – Carrie Stovall, Sr Director

State of the Industry – P2P Fundraising in 2018


Charity Dynamics recently kicked off a new video series to share insight from a number of thought leaders in the Peer-To-Peer Fundraising industry.

Eight nonprofit fundraising experts touched a number of high-level topics, including: the continual growth of P2P portfolios, current trends in P2P, leveraging the P2P Top 30 list as a benchmark, strategies for growing P2P in 2018, and much more!

Special thanks to expert panel!

  • ALS Association – Taly Fantini, Sr Director, National Signature Events
  • Alzheimer’s Association – Wendy Folk Vizek, Sr Director of Constituent Events
  • American Cancer Society – Maria Clark, Sr. VP of Volunteer Events
  • American Cancer Society – Susan Petre, VP, Staff Events and Innovation
  • American Foundation for Suicide Prevention – Mike Lamma, VP for Development and Field Management
  • Covenant House – Colleen Veldt, Manager of P2P Fundraising
  • JDRF – Sandra Hijikata, Chief Development Officer
  • Susan G. Komen – Carrie Stovall, Sr Director