Peer-To-Peer Perspectives

A Video Series Highlighting Key Players in P2P Fundraising

5 Tips to Grow P2P Fundraising in 2018!


Maximize the potential of corporate sponsorships. Serve personalized event content through geolocation targeting. Consider adding a tribute page to allow your donors the ability to tell their own stories. These are just a few of the opportunities recommended by our latest panel of industry experts to grow peer-to-peer fundraising in 2018.

Watch our new 3-minute video and hear insights from American Cancer Society, Children’s Miracle Network Hospitals, Fisher House Foundation, and others in the industry!

P2P Trends (Part II): Efficiency, Volunteerism, Innovation, Creativity


Maximizing the impact of your top fundraisers and events. Encouraging greater engagement through volunteerism. “Throwing the box out” and exploring fundraising ideas in unexpected places. These are just a few of the major trends happening in peer-to-peer fundraising right now, according to our panel of industry experts.

In the second of two videos on P2P industry trends, we look at ways nonprofits can ensure their supporters stay engaged and passionate about their particular cause — and become more successful fundraisers too. Watch our new 3-minute video to hear insights from Alzheimer’s Association, American Cancer Society, Blackbaud, Charity Dynamics, and P2P Professional Forum.

Special thanks to our expert panel!

  • Children’s Miracle Networks – Elyse Meardon, Managing Director, Strategic Partnerships and Dance Marathon
  • IRONMAN – Meg Nolte, Senior Director, Charity Partnerships
  • Ottawa Hospital Foundation – Ingrid Gingras, Marketing Director
  • P2P Professional Forum – David Hessekiel, President and Founder
  • Susan G. Komen: Greater New York City – Linda Tantawi, CEO

P2P Trends (Part I): The Transition to Digital, Innovation and Customization, and Fundraising “Push” Days


Customization and innovation, fundraising “push” days, the transition to digital giving — according to our latest panel of industry experts, these are all hot trends in the peer-to-peer space to keep an eye on.

In our first of two videos on P2P industry trends, we take a look at specific initiatives that are driving big dollars for our experts’ organizations.

Special thanks to our expert panel!

  • Children’s Miracle Networks – Elyse Meardon, Managing Director, Strategic Partnerships and Dance Marathon
  • IRONMAN – Meg Nolte, Senior Director, Charity Partnerships
  • Ottawa Hospital Foundation – Ingrid Gingras, Marketing Director
  • P2P Professional Forum – David Hessekiel, President and Founder
  • Susan G. Komen: Greater New York City – Linda Tantawi, CEO

DIY (Part II): The Changing Landscape of P2P Fundraising


Year-round engagement. Stronger connection to the organization. More meaningful experience for fundraisers. What do all of these things have in common? It’s what nonprofits are saying about the power of do-it-yourself (DIY) fundraising.

Here at Charity Dynamics, we recently interviewed several industry experts about DIY’s role in the changing landscape of peer-to-peer fundraising for the second of our two videos on DIY. These experts shared a number of insights, including concrete examples of DIY in action for their organizations and how it’s helping drive their engagement in new and exciting ways.

Special thanks to our expert panel!

  • Alzheimer’s Association – Wendy Folk Vizek, Senior Director, Constituent Events
  • American Cancer Society – Maria Clark, Sr. VP of Volunteer Events
  • Charity Dynamics – Colleen Legge, Principal Consultant
  • Colorectal Cancer Alliance – Jordan Winn, Sr Manager of Individual Giving
  • JDRF – Sandra Hijikata, Chief Development Officer
  • National Hemophilia Foundation – Tracy Earll, National Director, Unite for Bleeding Disorders
  • P2P Professional Forum – David Hessekiel, President and Founder
  • Susan G. Komen – Carrie Stovall, Sr Director

DIY (Part I): DIY Fundraising Is All the Rage!


Over the past several years, Do-It-Yourself (DIY) fundraising has emerged as one of the hottest trends among organizations looking to grow their existing peer-to-peer portfolios. By harnessing the creativity and excitement of their base of supporters, several organizations have been able to identify a new bright spot to boost loyalty and reach for their cause.

In our first of two videos on DIY, several industry experts touch on a number of topics around do-it-yourself fundraising, including 1) why and how DIY has become such a big trend in P2P, 2) lessons learned from existing DIY programs, and 3) strategies for DIY success.

Special thanks to our expert panel!

  • Alzheimer’s Association – Wendy Folk Vizek, Senior Director, Constituent Events
  • American Cancer Society – Maria Clark, Sr. VP of Volunteer Events
  • Charity Dynamics – Colleen Legge, Principal Consultant
  • Colorectal Cancer Alliance – Jordan Winn, Sr Manager of Individual Giving
  • JDRF – Sandra Hijikata, Chief Development Officer
  • National Hemophilia Foundation – Tracy Earll, National Director, Unite for Bleeding Disorders
  • P2P Professional Forum – David Hessekiel, President and Founder
  • Susan G. Komen – Carrie Stovall, Sr Director

State of the Industry – P2P Fundraising in 2018


Charity Dynamics recently kicked off a new video series to share insight from a number of thought leaders in the Peer-To-Peer Fundraising industry.

Eight nonprofit fundraising experts touched a number of high-level topics, including: the continual growth of P2P portfolios, current trends in P2P, leveraging the P2P Top 30 list as a benchmark, strategies for growing P2P in 2018, and much more!

Special thanks to our expert panel!

  • ALS Association – Taly Fantini, Sr Director, National Signature Events
  • Alzheimer’s Association – Wendy Folk Vizek, Sr Director of Constituent Events
  • American Cancer Society – Maria Clark, Sr. VP of Volunteer Events
  • American Cancer Society – Susan Petre, VP, Staff Events and Innovation
  • American Foundation for Suicide Prevention – Mike Lamma, VP for Development and Field Management
  • Covenant House – Colleen Veldt, Manager of P2P Fundraising
  • JDRF – Sandra Hijikata, Chief Development Officer
  • Susan G. Komen – Carrie Stovall, Sr Director