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8 steps to boost your email deliverability

Guestblog written by Alice Cornell, Director of Email Deliverability, Change.org Simply stated, email deliverability is the art of reaching the inbox. Unfortunately, for organisations that rely on email to communicate with supporters, monitoring and maintaining...

Quick Tips: Online Donation Forms

You worked hard building your organization’s online donation form. But is it working hard for you? Make sure your form uses these best practices to increase your online fundraising results. Descending order donation levels: Instead of leading with a $5 ask, lead with...

The Next 10 Years, Part 3

Our newest study, The Next 10 Years in Digital Fundraising, has already been a big hit! This blog series is breaking down the numbers to take a deeper look at the overall trends represented. The first post in the series talked about the overall growth of digital...

Audit Your Segmentation

As discussed in the previous post in this series, developing a long-term strategy for engagement requires that you first take stock of the current state of your organization’s assets and audience. This helps you highlight where you are hitting the mark and identify...