by Sue Dalos | Analytics, Strategy, Technology
When you perform a search on Google, the order by which the results are displayed is based on complex algorithms that require constant supervision and tweaking. Companies and organizations with large search engine optimization (SEO) budgets and resources have the...
by Brenda Miele | Fundraising, Strategy, Technology
Apparently, at Charity Dynamics, we’re just a tad bit competitive. Okay, that’s not really a huge revelation but we did have this fact confirmed during our participation in the American Heart Association’s Dallas Heart Walk Digital Experience a few weeks ago. Tracking...
by Tara Mermis | Fundraising, Strategy, Technology
It’s year-end crunch time, and this year—above all others—we’re all pausing to ask ourselves: How will this year be different? I wish I had a crystal ball…I don’t. But what I do have are clients who have seen tremendous support since the pandemic started because...
by Lauren Pierron | Fundraising, Strategy, Technology
Everyone has needed help on a website at some point — and nonprofit sites are no exception. Whether it’s a high-level fundraiser’s question about the best fundraising strategy or simply someone needing assistance finding the login button, an on-demand support team can...
by Tara Mermis | Fundraising, Strategy, Technology
When it comes to maximizing your end-of-year strategy, a question that often comes up is, “Should I include a sustainer ask?” This is a good question. Typically end-of-year campaigns stick to a single gift ask. But this is not a typical year. To Test or Not to Test?...
by Brenda Miele | Just for Fun, Technology
Like all companies in this new world order, Charity Dynamics has had to transition to being 100% virtual, which is strange for those of us who worked in the Austin, Texas, office. During a team meeting, the UX team talked about what they were doing to stay productive...
