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Operation: Acquire & Convert

You’ve no doubt labored over the perfect end-of-year plan that falls in line with the continuing trend of covering all of your multi-touch, multichannel donor experiences. While it is extremely important to have your cross-channel content locked down, remember that...

Telling Your Nonprofit Story

Once upon a time there was a nonprofit organization, they tried many types of campaigns to boost donations and engagement, but one thing was missing…storytelling. It might be a change for your organization but it’s also fun to try something new. Storytelling has...

Back to the Future … of Fundraising

Everyone is talking about it. It’s hot, hot, hot! The future of fundraising has always been on the minds of nonprofit organizations and their supporters, but why is it now the topic du jour? Maybe it’s because 2015 is a big year! Marty McFly and Doc Brown traveled to...

Mobile Marketing for Nonprofits in 2015

Happy 2015 to you all! As more and more people become comfortable using their smartphones or tablets to complete tasks they previously would have used a desktop for, it has become increasingly important for nonprofits to ask questions like, how do we reach donors in...