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Designing Smart Forms to Keep Users “Hooked”

Designing Smart Forms to Keep Users “Hooked”

There’s an ongoing philosophical debate about whether the 20th century design principle – form follows function – should influence contemporary web design. Some argue it’s the best way to ensure intuitive user experience, while others see it as a kind of totalitarian...
Donation Form Success Starts With a Test

Donation Form Success Starts With a Test

Measure Success Through Donation Form Testing Testing ads is standard procedure in the advertising world when it comes to determining the effectiveness of a particular ad. It’s no different and just as essential for nonprofits. Testing gives organizations the hard...
Matching Gifts

Matching Gifts

One of our final orders of business in 2018 was partnering with Double the Donation, the industry-leading matching gift software for nonprofits and educational institutions. They offer the most extensive matching gift database out there, including more than 20,000...

Enhancing Your Digital Presence

Nonprofits in the digital space have to compete just as much for our ever shortening attention spans, but with the much bigger challenge of driving home powerful missions around health, the environment, humanitarian efforts, education and such within mere seconds....